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Do you think I should bother with a pay-per-click ad campaign?

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  • Do you think I should bother with a pay-per-click ad campaign?


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Answer #1 | 17/12 2013 15:36
Typically a sales site requires 50 to 200 clicks to secure one click, those click costs add up quickly, those relying on paid traffic spend quite a bit of effort on optimizing the conversion rates of their site using split testing, which ultimately makes organic pay off better too. You might try Facebook ads that send people to a fan page for your site, where you can make a more personal connection and if done right build up some lines and a following from relatively cheap ads.
Answer #2 | 18/12 2013 04:50
There are many things at play here. Your niche, service/product, budget, targeted location, keywords, etc.. If you are able to identify your target audience, PPC can be very fruitful but is a temporary solution. Whereas organic SEO is like a long term invertment. It really depends upon your requirements.
Answer #3 | 18/12 2013 10:03
PPC ic not meant for all sites...firdt of all you have to study the site of it is suitable for PPC or not. no doubt that PPC is a good method to get sales calls...

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